Google vs. Amazon.com vs. eBay

Google is one of the largest searching engine in the world, the main revenue source for Google is online advertising. Whereby, Amazon.com is an online bookstore initially and then developed as giant of online shopping site. In the other hand, eBay is the world's largest online auction site. The main revenue sources for eBay is revenue is from fees charged to list items up, picture service fees, listing upgrade fees, final value fees and reservation fees.

As one of the largest searching engine in the world, Google has several revenue models. Google AdWords is one of the revenue model for Google, it is a pay per click advertising program of Google designed to allow the advertisers to present advertisements. Pay per Click Advertising is the best way to send immediate, targeted traffic to users website. Pay per click, which payment is based on qualifying click on advertisement. An advertiser has to pay every time once his advertisement receives a clicks.

Another example of Google revenue source is AdSense. AdSense is an advertising serving program run by Google . Website owners can enroll in this program to enable text, image and, video advertisements on their sites. AdSense program includes AdSense for search and AdSense for content. AdSense for search is Google’s service for distributing relevant advertisements from its advertisers for display with search results on the Google Network members’ sites. Whereby, AdSense for content is distributing advertisements from Google’s advertisers that are relevant to content on Google Network members’ sites.
The advertiser required to pay Google every time once the users click on one of their advertisements displayed on Google Network members’ web sites.




Amazon.com, one of the successfully example of company selling goods online. Amazon.com generates profit by selling etail sales of music CDs, videostapes and DVDs, software, consumer electronics, kitchen items, tools, lawn and garden items, toys & games, baby products, apparel, sporting goods, gourmet food, jewelry, watches, health and personal-care items, beauty products, musical instruments, clothing, industrial & scientific supplies, and more.

Amazon Marketplace in Amazon.com is a fixed price marketplace for users to buy or sell new or used products directly through Amazon.com. Amazon.com charges a commission, a transaction fee, and a variable closing fee for each product sold in their site. The revenue brought in by the Amazon Marketplace is one of the main source of revenue for Amazon.com.

The world's biggest and common auction site.
eBay, simple and easy way to bids online, users can make thr bid anytime and every way that has internet access.
Variety of items and products can be found in eBay with low price for consumers to bid.

eBay has various revenue model, it earns transaction fee from owning paypal, an online paying service system for users to buy items online more conveniently. eBay also gains sales from the service of listing customer’s product to be sold to other users as well as some advertisement fee.






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